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The Effort Paradox: Effort Is Both Costly and Valued

According to prominent models in cognitive psychology, neuroscience, and economics, effort (be it physical or mental) is costly: when given a choice, humans and non-human animals alike tend to avoid effort. Here, we suggest that the opposite is also true and review extensive evidence that effort can...

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Detalhes bibliográficos
Publicado no:Trends Cogn Sci
Main Authors: Inzlicht, Michael, Shenhav, Amitai, Olivola, Christopher Y.
Formato: Artigo
Idioma:Inglês
Publicado em: 2018
Assuntos:
Acesso em linha:https://ncbi.nlm.nih.gov/pmc/articles/PMC6172040/
https://ncbi.nlm.nih.gov/pubmed/29477776
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1016/j.tics.2018.01.007
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