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An Exploratory Application of Eye-Tracking Methods in a Discrete Choice Experiment
Background. Discrete choice experiments (DCEs) are increasingly used to elicit preferences for benefit-risk tradeoffs. The primary aim of this study was to explore how eye-tracking methods can be used to understand DCE respondents’ decision-making strategies. A secondary aim was to explore if the pr...
Gardado en:
| Publicado en: | Med Decis Making |
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| Main Authors: | , , , , |
| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado: |
SAGE Publications
2018
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| Assuntos: | |
| Acceso en liña: | https://ncbi.nlm.nih.gov/pmc/articles/PMC6088456/ https://ncbi.nlm.nih.gov/pubmed/30074879 https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1177/0272989X18782197 |
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