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Inducing preference reversals in aesthetic choices for paintings: Introducing the contrast paradigm

Understanding what leads people to reverse their choices is important in many domains. We introduce a contrast paradigm for studying reversals in choices—here between pairs of abstract paintings—implemented in both within-subject (Experiment 1; N = 320) and between-subject (Experiment 2; N = 384) de...

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Publicat a:PLoS One
Autors principals: Belchev, Zorry, Bodner, Glen E., Fawcett, Jonathan M.
Format: Artigo
Idioma:Inglês
Publicat: Public Library of Science 2018
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Accés en línia:https://ncbi.nlm.nih.gov/pmc/articles/PMC5908093/
https://ncbi.nlm.nih.gov/pubmed/29672641
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1371/journal.pone.0196246
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