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Appealing to fear: A Meta-Analysis of Fear Appeal Effectiveness and Theories

Fear appeals are a polarizing issue, with proponents confident in their efficacy and opponents confident that they backfire. We present the results of a comprehensive meta-analysis investigating fear appeals’ effectiveness for influencing attitudes, intentions, and behaviors. We tested predictions f...

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Опубликовано в: :Psychol Bull
Главные авторы: Tannenbaum, Melanie B., Hepler, Justin, Zimmerman, Rick S., Saul, Lindsey, Jacobs, Samantha, Wilson, Kristina, Albarracin, Dolores
Формат: Artigo
Язык:Inglês
Опубликовано: 2015
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Online-ссылка:https://ncbi.nlm.nih.gov/pmc/articles/PMC5789790/
https://ncbi.nlm.nih.gov/pubmed/26501228
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1037/a0039729
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