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Identifying Opinion Leaders to Promote Organ Donation on Social Media: Network Study

BACKGROUND: In the recent years, social networking sites (SNSs, also called social media) have been adopted in organ donation campaigns, and recruiting opinion leaders for such campaigns has been found effective in promoting behavioral changes. OBJECTIVE: The aim of this paper was to focus on the di...

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Pubblicato in:J Med Internet Res
Autori principali: Shi, Jingyuan, Salmon, Charles T
Natura: Artigo
Lingua:Inglês
Pubblicazione: JMIR Publications 2018
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Accesso online:https://ncbi.nlm.nih.gov/pmc/articles/PMC5780616/
https://ncbi.nlm.nih.gov/pubmed/29317384
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.2196/jmir.7643
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