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To IMPRES or to EXPRES? Exploiting comparative judgments to measure and visualize implicit and explicit preferences

We introduce an adaptation of the affect misattribution procedure (AMP), called the implicit preference scale (IMPRES). Participants who complete the IMPRES indicate their preference for one of two, simultaneously presented Chinese ideographs. Each ideograph is preceded by a briefly presented prime...

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Vydáno v:PLoS One
Hlavní autoři: Everaert, Tom, Spruyt, Adriaan, De Houwer, Jan
Médium: Artigo
Jazyk:Inglês
Vydáno: Public Library of Science 2018
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On-line přístup:https://ncbi.nlm.nih.gov/pmc/articles/PMC5774779/
https://ncbi.nlm.nih.gov/pubmed/29351345
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1371/journal.pone.0191302
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