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The influence of threatening visual warnings on tobacco packaging: Measuring the impact of threat level, image size, and type of pack through psychophysiological and self-report methods

The first aim of this research was to assess the effectiveness, in terms of emotional and behavioral reactions, of moderately vs. highly TVWs (Threatening Visual Warnings) displayed on tobacco packs. Given the key role that emotional reactions play in explaining the effect of TVWs on behaviors, psyc...

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Detalhes bibliográficos
Publicado no:PLoS One
Main Authors: Droulers, Olivier, Gallopel-Morvan, Karine, Lacoste-Badie, Sophie, Lajante, Mathieu
Formato: Artigo
Idioma:Inglês
Publicado em: Public Library of Science 2017
Assuntos:
Acesso em linha:https://ncbi.nlm.nih.gov/pmc/articles/PMC5598963/
https://ncbi.nlm.nih.gov/pubmed/28910317
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1371/journal.pone.0184415
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