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The Taiwan Tobacco and Liquor Corporation: To ‘join the ranks of global companies’

Until the late 1990s, the Taiwan Tobacco and Liquor Corporation (TTL) focused almost exclusively on serving the domestic market as a highly protected monopoly. This paper describes how the company has adopted a more outward looking strategy since 2000, with ambitions to become a regional, and eventu...

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Detalhes bibliográficos
Publicado no:Glob Public Health
Main Authors: Eckhardt, Jappe, Fang, Jennifer, Lee, Kelley
Formato: Artigo
Idioma:Inglês
Publicado em: Taylor & Francis 2017
Assuntos:
Acesso em linha:https://ncbi.nlm.nih.gov/pmc/articles/PMC5553428/
https://ncbi.nlm.nih.gov/pubmed/28139964
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1080/17441692.2016.1273366
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