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Why Peer Crowds Matter: Incorporating Youth Subcultures and Values in Health Education Campaigns

Grounded on research showing that peer crowds vary in risk behavior, several recent health behavior interventions, including the US Food and Drug Administration’s Fresh Empire campaign, have targeted high-risk peer crowds. We establish the scientific foundations for using this approach. We introduce...

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Detalhes bibliográficos
Publicado no:Am J Public Health
Main Authors: Moran, Meghan B., Walker, Matthew W., Alexander, Tesfa N., Jordan, Jeffrey W., Wagner, Dana E.
Formato: Artigo
Idioma:Inglês
Publicado em: American Public Health Association 2017
Assuntos:
Acesso em linha:https://ncbi.nlm.nih.gov/pmc/articles/PMC5296684/
https://ncbi.nlm.nih.gov/pubmed/28103067
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.2105/AJPH.2016.303595
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