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Medicines as a Service: A New Commercial Model for Big Pharma in the Postblockbuster World

The past decade has not been kind to large pharmaceutical companies. Their share prices have been lagging the market after many years of outperforming it. Many had to undergo painful restructuring and workforce reductions because their traditional blockbuster model is becoming extinct. More and more...

Disgrifiad llawn

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Cyhoeddwyd yn:Rand Health Q
Prif Awduron: Mattke, Soeren, Klautzer, Lisa, Mengistu, Tewodaj
Fformat: Artigo
Iaith:Inglês
Cyhoeddwyd: RAND Corporation 2012
Pynciau:
Mynediad Ar-lein:https://ncbi.nlm.nih.gov/pmc/articles/PMC4945277/
https://ncbi.nlm.nih.gov/pubmed/28083254
Tagiau: Ychwanegu Tag
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