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Local cascades induced global contagion: How heterogeneous thresholds, exogenous effects, and unconcerned behaviour govern online adoption spreading

Adoption of innovations, products or online services is commonly interpreted as a spreading process driven to large extent by social influence and conditioned by the needs and capacities of individuals. To model this process one usually introduces behavioural threshold mechanisms, which can give ris...

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Detalhes bibliográficos
Publicado no:Sci Rep
Main Authors: Karsai, Márton, Iñiguez, Gerardo, Kikas, Riivo, Kaski, Kimmo, Kertész, János
Formato: Artigo
Idioma:Inglês
Publicado em: Nature Publishing Group 2016
Assuntos:
Acesso em linha:https://ncbi.nlm.nih.gov/pmc/articles/PMC4895140/
https://ncbi.nlm.nih.gov/pubmed/27272744
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1038/srep27178
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