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Still the Great Debate – "Fair Balance" in Direct-to-Consumer Prescription Drug Advertising: Comment on "Trouble Spots in Online Direct-to-Consumer Prescription Drug Promotion: A Content Analysis of FDA Warning Letters"

The above titled paper examined the Food and Drug Administration’s (FDA’s) warning letters and notice of violations (NOV) over a 10-year period. Findings from this content analysis reinforced what has been the primary issue for prescription direct-to-consumer advertising (DTCA) since its beginning,...

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Detalhes bibliográficos
Publicado no:Int J Health Policy Manag
Autor principal: Rollins, Brent L.
Formato: Artigo
Idioma:Inglês
Publicado em: Kerman University of Medical Sciences 2016
Assuntos:
Acesso em linha:https://ncbi.nlm.nih.gov/pmc/articles/PMC4818998/
https://ncbi.nlm.nih.gov/pubmed/27239875
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.15171/ijhpm.2016.17
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