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Does Size Impact Attention and Recall of Graphic Health Warnings?

OBJECTIVE: To evaluate the attention paid to larger sizes of graphic health warnings (GHWs) embedded within cigarette advertisements so as to assess their impacts on rural smokers. METHODS: Daily smokers (N = 298) were randomly assigned to view a cigarette advertisement with 3 conditions: 2 interven...

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Publicat a:Tob Regul Sci
Autors principals: Klein, Elizabeth G., Shoben, Abigail B., Krygowski, Sarah, Ferketich, Amy, Berman, Micah, Peters, Ellen, Rao, Unnava, Wewers, Mary Ellen
Format: Artigo
Idioma:Inglês
Publicat: 2015
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Accés en línia:https://ncbi.nlm.nih.gov/pmc/articles/PMC4631437/
https://ncbi.nlm.nih.gov/pubmed/26550583
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.18001/TRS.1.2.7
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