Social Branding to Decrease Lesbian, Gay, Bisexual, and Transgender Young Adult Smoking

INTRODUCTION: Lesbian, gay, bisexual, and transgender (LGBT) individuals are more likely to smoke than the general population. This study evaluated a Social Branding intervention, CRUSH, which included an aspirational brand, social events, and targeted media to discourage smoking among LGBT young ad...

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Bibliographic Details
Published in:Nicotine Tob Res
Main Authors: Fallin, Amanda, Neilands, Torsten B., Jordan, Jeffrey W., Ling, Pamela M.
Format: Artigo
Language:Inglês
Published: Oxford University Press 2015
Subjects:
Original Investigation
Online Access:https://ncbi.nlm.nih.gov/pmc/articles/PMC4580542/
https://ncbi.nlm.nih.gov/pubmed/26180223
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1093/ntr/ntu265
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