Comparing the Relative Efficacy of Narrative vs Nonnarrative Health Messages in Reducing Health Disparities Using a Randomized Trial

Objectives. We compared the relative efficacy of a fictional narrative film to a more traditional nonnarrative film in conveying the same health information. Methods. We used a random digit dial procedure to survey the cervical cancer-related knowledge, attitudes, and behavior of non-Hispanic White,...

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Bibliografiske detaljer
Udgivet i:Am J Public Health
Main Authors: Murphy, Sheila T., Frank, Lauren B., Chatterjee, Joyee S., Moran, Meghan B., Zhao, Nan, Amezola de Herrera, Paula, Baezconde-Garbanati, Lourdes A.
Format: Artigo
Sprog:Inglês
Udgivet: American Public Health Association 2015
Fag:
RESEARCH AND PRACTICE
Online adgang:https://ncbi.nlm.nih.gov/pmc/articles/PMC4566521/
https://ncbi.nlm.nih.gov/pubmed/25905845
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.2105/AJPH.2014.302332
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