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The asymmetrical force of persuasive knowledge across the positive–negative divide

In two experimental studies we explore to what extent the general effects of positive and negative framing also apply to positive and negative persuasion. Our results reveal that negative persuasion induces substantially higher levels of skepticism and awareness of being subjected to a persuasion at...

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Bibliografiske detaljer
Udgivet i:Front Psychol
Main Authors: Nordmo, Mads, Selart, Marcus
Format: Artigo
Sprog:Inglês
Udgivet: Frontiers Media S.A. 2015
Fag:
Online adgang:https://ncbi.nlm.nih.gov/pmc/articles/PMC4559650/
https://ncbi.nlm.nih.gov/pubmed/26388821
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.3389/fpsyg.2015.01324
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