Clinical trial management of participant recruitment, enrollment, engagement, and retention in the SMART study using a Marketing and Information Technology (MARKIT) model

Advances in information technology and near ubiquity of the Internet have spawned novel modes of communication and unprecedented insights into human behavior via the digital footprint. Health behavior randomized controlled trials (RCTs), especially technology-based, can leverage these advances to im...

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Bibliografski detalji
Izdano u:Contemp Clin Trials
Glavni autori: Gupta, Anjali, Calfas, Karen J., Marshall, Simon J., Robinson, Thomas N., Rock, Cheryl L., Huang, Jeannie S., Epstein-Corbin, Melanie, Servetas, Christina, Donohue, Michael C., Norman, Gregory J., Raab, Fredric, Merchant, Gina, Fowler, James H., Griswold, William G., Fogg, B.J., Patrick, Kevin
Format: Artigo
Jezik:Inglês
Izdano: 2015
Teme:
Article
Online pristup:https://ncbi.nlm.nih.gov/pmc/articles/PMC4450113/
https://ncbi.nlm.nih.gov/pubmed/25866383
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1016/j.cct.2015.04.002
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