Exploring How the Tobacco Industry Presents and Promotes Itself in Social Media

BACKGROUND: The commercial potential of social media is utilized by tobacco manufacturers and vendors for tobacco promotion online. However, the prevalence and promotional strategies of pro-tobacco content in social media are still not widely understood. OBJECTIVE: The goal of this study was to reve...

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Bibliographic Details
Published in:J Med Internet Res
Main Authors: Liang, Yunji, Zheng, Xiaolong, Zeng, Daniel Dajun, Zhou, Xingshe, Leischow, Scott James, Chung, Wingyan
Format: Artigo
Language:Inglês
Published: JMIR Publications Inc. 2015
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Original Paper
Online Access:https://ncbi.nlm.nih.gov/pmc/articles/PMC4319084/
https://ncbi.nlm.nih.gov/pubmed/25608524
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.2196/jmir.3665
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