Is channel segmentation necessary to reach a multiethnic population with weight-related health promotion? An analysis of use and perception of communication channels

OBJECTIVE: To explore similarities and differences in the use and perception of communication channels to access weight-related health promotion among women in three ethnic minority groups. The ultimate aim was to determine whether similar channels might reach ethnic minority women in general or whe...

Full description

Saved in:
Bibliographic Details
Main Authors: Hartman, Marieke A., Nierkens, Vera, Cremer, Stephan W., Verhoeff, Arnoud, Stronks, Karien
Format: Artigo
Language:Inglês
Published: 2014
Subjects:
Article
Online Access:https://ncbi.nlm.nih.gov/pmc/articles/PMC4206666/
https://ncbi.nlm.nih.gov/pubmed/24750018
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1080/13557858.2014.907388
Tags: Add Tag
No Tags, Be the first to tag this record!

Similar Items