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“Racism Still Exists”: A Public Health Intervention Using Racism “Countermarketing” Outdoor Advertising in a Black Neighborhood

The negative health effects of racism have been well documented, but how to intervene to redress these effects has been little studied. This study reports on RISE (Racism Still Exists), a high-risk, high-reward public health intervention that used outdoor advertising to disseminate a “countermarketi...

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Detalhes bibliográficos
Autor principal: Kwate, Naa Oyo A.
Formato: Artigo
Idioma:Inglês
Publicado em: Springer US 2014
Assuntos:
Acesso em linha:https://ncbi.nlm.nih.gov/pmc/articles/PMC4199451/
https://ncbi.nlm.nih.gov/pubmed/24849616
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1007/s11524-014-9873-8
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