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Understanding narrative effects: The role of discrete negative emotions on message processing and attitudes among low-income African American women

This study tests the processes through which breast cancer narrative messages are effective by taking a functional approach. We explore how discrete negative emotions (i.e., sadness, fear, and anger) induced by breast cancer survivor stories affect African American women’s message processing, recall...

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Autors principals: Yoo, Jina H., Kreuter, Matthew W., Lai, Choi, Fu, Qiang
Format: Artigo
Idioma:Inglês
Publicat: 2013
Matèries:
Accés en línia:https://ncbi.nlm.nih.gov/pmc/articles/PMC4070308/
https://ncbi.nlm.nih.gov/pubmed/24111724
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1080/10410236.2013.776001
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