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Embedded Alcohol Messages in Television Series: The Interactive Effect of Warnings and Audience Connectedness on Viewers' Alcohol Beliefs

OBJECTIVE: This research investigates whether warning viewers about the presence of embedded messages in the content of a television episode affects viewers' drinking beliefs and whether audi ence connectedness moderates the warning's impact. METHOD: Two hun dred fifty college students par...

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Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awduron: RUSSELL, DALE W., RUSSELL, CRISTEL ANTONIA
Fformat: Artigo
Iaith:Inglês
Cyhoeddwyd: 2008
Pynciau:
Mynediad Ar-lein:https://ncbi.nlm.nih.gov/pmc/articles/PMC3894051/
https://ncbi.nlm.nih.gov/pubmed/18432390
Tagiau: Ychwanegu Tag
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