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The Impact of the Smiling Sun Health Communication Campaign on the Demand for Family Planning and Antenatal Care Services in Rural Bangladesh with Controls for Program Targeting and Endogenous Message Recall
We examine the effectiveness of the Smiling Sun multimedia health communication campaign in encouraging women to use family health services in rural Bangladesh. We control for endogenous program placement and address the potential endogeneity of self-reported campaign exposure in health behavior equ...
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| Autori principali: | , |
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| Natura: | Artigo |
| Lingua: | Inglês |
| Pubblicazione: |
2011
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| Soggetti: | |
| Accesso online: | https://ncbi.nlm.nih.gov/pmc/articles/PMC3789514/ https://ncbi.nlm.nih.gov/pubmed/21834411 |
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