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Emphasizing Social Features in Information Portals: Effects on New Member Engagement

Many information portals are adding social features with hopes of enhancing the overall user experience. Invitations to join and welcome pages that highlight these social features are expected to encourage use and participation. While this approach is widespread and seems plausible, the effect of pr...

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Hlavní autoři: Sharma, Nikhil, Butler, Brian S., Irwin, Jeannie, Spallek, Heiko
Médium: Artigo
Jazyk:Inglês
Vydáno: 2011
Témata:
On-line přístup:https://ncbi.nlm.nih.gov/pmc/articles/PMC3634707/
https://ncbi.nlm.nih.gov/pubmed/23626487
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1002/asi.21624
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