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Is snus the same as dip? Smokers’ perceptions of new smokeless tobacco advertising

BACKGROUND: Since 2006, leading US cigarette companies have been promoting new snus products as line extensions of popular cigarette brands. These promotional efforts include direct mail marketing to consumers on cigarette company mailing lists. This study examines smokers’ reactions to this adverti...

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Detalhes bibliográficos
Main Authors: Bahreinifar, Sareh, Sheon, Nicolas M., Ling, Pamela
Formato: Artigo
Idioma:Inglês
Publicado em: 2011
Assuntos:
Acesso em linha:https://ncbi.nlm.nih.gov/pmc/articles/PMC3599427/
https://ncbi.nlm.nih.gov/pubmed/21972063
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1136/tobaccocontrol-2011-050022
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