Online Advertising to Reach and Recruit Latino Smokers to an Internet Cessation Program: Impact and Costs

BACKGROUND: Tobacco cessation among Latinos is a public health priority in the United States, particularly given the relatively high growth of this population segment. Although a substantial percentage of American Latinos use the Internet, they have not engaged in Web-based cessation programs as rea...

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Autors principals: Graham, Amanda L, Fang, Ye, Moreno, Jose L, Streiff, Shawn L, Villegas, Jorge, Muñoz, Ricardo F, Tercyak, Kenneth P, Mandelblatt, Jeanne S, Vallone, Donna M
Format: Artigo
Idioma:Inglês
Publicat: Gunther Eysenbach 2012
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Original Paper
Accés en línia:https://ncbi.nlm.nih.gov/pmc/articles/PMC3510691/
https://ncbi.nlm.nih.gov/pubmed/22954502
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.2196/jmir.2162
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