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The Power of Kawaii: Viewing Cute Images Promotes a Careful Behavior and Narrows Attentional Focus

Kawaii (a Japanese word meaning “cute”) things are popular because they produce positive feelings. However, their effect on behavior remains unclear. In this study, three experiments were conducted to examine the effects of viewing cute images on subsequent task performance. In the first experiment,...

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Autors principals: Nittono, Hiroshi, Fukushima, Michiko, Yano, Akihiro, Moriya, Hiroki
Format: Artigo
Idioma:Inglês
Publicat: Public Library of Science 2012
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Accés en línia:https://ncbi.nlm.nih.gov/pmc/articles/PMC3458879/
https://ncbi.nlm.nih.gov/pubmed/23050022
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1371/journal.pone.0046362
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