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Gain-Framed Messages Do Not Motivate Sun Protection: A Meta-Analytic Review of Randomized Trials Comparing Gain-Framed and Loss-Framed Appeals for Promoting Skin Cancer Prevention
Persuading people to undertake actions to prevent skin cancer is an important public health challenge. A number of studies have compared the effectiveness of gain-framed and loss-framed appeals in this domain, often expecting gain-framed appeals to be more persuasive. A meta-analytic review (k = 33,...
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| Main Authors: | , |
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| Formáid: | Artigo |
| Teanga: | Inglês |
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MDPI
2012
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| Ábhair: | |
| Rochtain Ar Líne: | https://ncbi.nlm.nih.gov/pmc/articles/PMC3397368/ https://ncbi.nlm.nih.gov/pubmed/22829794 https://ncbi.nlm.nih.govhttp://dx.doi.org/10.3390/ijerph9062121 |
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