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Giving the wrong impression: food and beverage brand impressions delivered to youth through popular movies

BACKGROUND: Marketing on television showcases less-healthful options, with emerging research suggesting movies promote similar products. Given the obesity epidemic, understanding advertising to youth should be a public health imperative. The objective of this study was to estimate youth impressions...

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Bibliografiska uppgifter
Huvudupphovsmän: Skatrud-Mickelson, Monica, Adachi-Mejia, Anna M., MacKenzie, Todd A., Sutherland, Lisa A.
Materialtyp: Artigo
Språk:Inglês
Publicerad: Oxford University Press 2012
Ämnen:
Länkar:https://ncbi.nlm.nih.gov/pmc/articles/PMC3355752/
https://ncbi.nlm.nih.gov/pubmed/22076600
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1093/pubmed/fdr089
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