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The Marketing of Responsible Drinking: Competing Voices and Interests

AIM: This paper contrasts health-oriented low-risk drinking guidelines (LRDG) with social drinking marketing and popular advice on the amount of alcohol to be provided for social occasions. The questions addressed include: What is the underlying evidence base and rationale for health-oriented vs. so...

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Detalhes bibliográficos
Main Authors: Wettlaufer, Ashley, Cukier, Samantha, Giesbrecht, Norman, Greenfield, Thomas K.
Formato: Artigo
Idioma:Inglês
Publicado em: 2012
Assuntos:
Acesso em linha:https://ncbi.nlm.nih.gov/pmc/articles/PMC3325503/
https://ncbi.nlm.nih.gov/pubmed/22489309
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