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Putting Like a Pro: The Role of Positive Contagion in Golf Performance and Perception

Many amateur athletes believe that using a professional athlete's equipment can improve their performance. Such equipment can be said to be affected with positive contagion, which refers to the belief of transference of beneficial properties between animate persons/objects to previously neutral...

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Detalles Bibliográficos
Main Authors: Lee, Charles, Linkenauger, Sally A., Bakdash, Jonathan Z., Joy-Gaba, Jennifer A., Profitt, Dennis R.
Formato: Artigo
Idioma:Inglês
Publicado: Public Library of Science 2011
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Acceso en liña:https://ncbi.nlm.nih.gov/pmc/articles/PMC3197590/
https://ncbi.nlm.nih.gov/pubmed/22028804
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1371/journal.pone.0026016
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