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Using implementation intentions prompts to enhance influenza vaccination rates

We evaluate the results of a field experiment designed to measure the effect of prompts to form implementation intentions on realized behavioral outcomes. The outcome of interest is influenza vaccination receipt at free on-site clinics offered by a large firm to its employees. All employees eligible...

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Autors principals: Milkman, Katherine L., Beshears, John, Choi, James J., Laibson, David, Madrian, Brigitte C.
Format: Artigo
Idioma:Inglês
Publicat: National Academy of Sciences 2011
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Accés en línia:https://ncbi.nlm.nih.gov/pmc/articles/PMC3127912/
https://ncbi.nlm.nih.gov/pubmed/21670283
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1073/pnas.1103170108
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