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Strategies and Practices in Off-Label Marketing of Pharmaceuticals: A Retrospective Analysis of Whistleblower Complaints

BACKGROUND: Despite regulatory restrictions, off-label marketing of pharmaceutical products has been common in the US. However, the scope of off-label marketing remains poorly characterized. We developed a typology for the strategies and practices that constitute off-label marketing. METHODS AND FIN...

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Sonraí Bibleagrafaíochta
Main Authors: Kesselheim, Aaron S., Mello, Michelle M., Studdert, David M.
Formáid: Artigo
Teanga:Inglês
Foilsithe: Public Library of Science 2011
Ábhair:
Rochtain Ar Líne:https://ncbi.nlm.nih.gov/pmc/articles/PMC3071370/
https://ncbi.nlm.nih.gov/pubmed/21483716
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1371/journal.pmed.1000431
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