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The Priority Heuristic: Making Choices Without Trade-Offs

Bernoulli's framework of expected utility serves as a model for various psychological processes, including motivation, moral sense, attitudes, and decision making. To account for evidence at variance with expected utility, we generalize the framework of fast and frugal heuristics from inference...

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Detalhes bibliográficos
Main Authors: Brandstätter, Eduard, Gigerenzer, Gerd, Hertwig, Ralph
Formato: Artigo
Idioma:Inglês
Publicado em: 2006
Assuntos:
Acesso em linha:https://ncbi.nlm.nih.gov/pmc/articles/PMC2891015/
https://ncbi.nlm.nih.gov/pubmed/16637767
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1037/0033-295X.113.2.409
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