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Assessing Consumer Responses to PREPs: A Review of Tobacco Industry and Independent Research Methods

OBJECTIVE: Internal tobacco industry documents and the mainstream literature are reviewed to identify methods and measures for evaluating tobacco consumer response. The review aims to outline areas in which established methods exist, identify gaps in current methods for assessing CR, and consider ho...

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Detalhes bibliográficos
Main Authors: Rees, Vaughan W., Kreslake, Jennifer M., Cummings, K. Michael, O'Connor, Richard J., Hatsukami, Dorothy K., Parascandola, Mark, Shields, Peter G., Connolly, Gregory N.
Formato: Artigo
Idioma:Inglês
Publicado em: 2009
Assuntos:
Acesso em linha:https://ncbi.nlm.nih.gov/pmc/articles/PMC2790162/
https://ncbi.nlm.nih.gov/pubmed/19959675
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1158/1055-9965.EPI-09-0946
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