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A Field Experiment Testing the Utility of Regulatory Fit Messages for Promoting Physical Activity
Guided by regulatory focus theory, we examined whether messages tailored to individuals’ promotion- or prevention-goal orientation (regulatory focus) elicit positive thoughts and feelings about physical activity and increase participation in physical activity. Inactive participants (N = 206) were as...
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| Main Authors: | , , , , , , , |
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| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
2008
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| Assuntos: | |
| Acesso em linha: | https://ncbi.nlm.nih.gov/pmc/articles/PMC2699291/ https://ncbi.nlm.nih.gov/pubmed/19543443 https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1016/j.jesp.2007.07.013 |
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