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Tobacco point‐of‐purchase promotion: examining tobacco industry documents

In the face of increasing media restrictions around the world, point‐of‐purchase promotion (also called point‐of‐sale merchandising, and frequently abbreviated as POP or POS) is now one of the most important tools that tobacco companies have for promoting tobacco products. Using tobacco industry doc...

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Detalhes bibliográficos
Main Authors: Lavack, Anne M, Toth, Graham
Formato: Artigo
Idioma:Inglês
Publicado em: BMJ Group 2006
Assuntos:
Acesso em linha:https://ncbi.nlm.nih.gov/pmc/articles/PMC2563651/
https://ncbi.nlm.nih.gov/pubmed/16998172
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1136/tc.2005.014639
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