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“A Whole ’Nother Smoke” or a Cigarette in Disguise: How RJ Reynolds Reframed the Image of Little Cigars

Present-day consumption of little cigars rivals that of the early 1970s when sales of little cigars boomed. This boom was largely attributed to RJ Reynolds, and documents reveal how and why they became a powerful force in little cigar sales. RJ Reynolds designed a little cigar, Winchesters, for ciga...

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Detalles Bibliográficos
Main Authors: Delnevo, Cristine D., Hrywna, Mary
Formato: Artigo
Idioma:Inglês
Publicado: © American Journal of Public Health 2007 2007
Assuntos:
Acceso en liña:https://ncbi.nlm.nih.gov/pmc/articles/PMC1931466/
https://ncbi.nlm.nih.gov/pubmed/17600253
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.2105/AJPH.2006.101063
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