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Are marketing campaigns in Taiwan by foreign tobacco companies targeting young smokers?
Objective: To assess the impact of promotions on cigarette sales in Taiwan after the cigarette market opened to foreign companies, and to assess whether young smokers were targeted by these companies. Methods: Trends in cigarette sales, advertising expenditure, brand preference, and cigarette consum...
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| Main Authors: | , , , , , , , , , |
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| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
BMJ Group
2005
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| Assuntos: | |
| Acesso em linha: | https://ncbi.nlm.nih.gov/pmc/articles/PMC1766177/ https://ncbi.nlm.nih.gov/pubmed/15923447 https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1136/tc.2004.007971 |
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