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Why family doctors should not advertise

Medical care is a form of production of values, but not of commodities. This article argues that advertising as it is normally understood is not appropriate to general practitioner care. Acceptance of advertising by the medical profession would assist in the commercialization of a currently non-comm...

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Shranjeno v:
Bibliografske podrobnosti
Glavni avtor: Hart, Julian Tudor
Format: Artigo
Jezik:Inglês
Izdano: 1988
Teme:
Online dostop:https://ncbi.nlm.nih.gov/pmc/articles/PMC1711677/
https://ncbi.nlm.nih.gov/pubmed/3267746
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