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Brand preference and advertising recall in adolescent smokers: some implications for health promotion.

A survey on brand preference and cigarette advertising recall in 1,195 school children was conducted in Sydney, Australia. Four of the 130 available brands accounted for the cigarettes smoked by 78.7 per cent of smokers. Smokers were nearly twice as likely to correctly identify edited cigarette adve...

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Detalles Bibliográficos
Main Authors: Chapman, S, Fitzgerald, B
Formato: Artigo
Idioma:Inglês
Publicado: 1982
Assuntos:
Acceso en liña:https://ncbi.nlm.nih.gov/pmc/articles/PMC1649775/
https://ncbi.nlm.nih.gov/pubmed/7065340
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