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Winston's "No Additives" campaign: "straight up"? "no bull"?

OBJECTIVE: The author used data from a larger study to examine adolescents' and adults' responses to Winston cigarettes' "No Additives" advertising campaign. METHODS: The author analyzed responses from 400 adolescents ages 12-17 and 203 adults ages 30-50 who were asked what...

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Hlavní autor: Arnett, J J
Médium: Artigo
Jazyk:Inglês
Vydáno: 1999
Témata:
On-line přístup:https://ncbi.nlm.nih.gov/pmc/articles/PMC1308535/
https://ncbi.nlm.nih.gov/pubmed/10670619
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