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Competences and Managerial Profile as Drivers of Hotel Internationalization: Implications on Firm´s Internationalization Strategy Pattern
Literature indicates that internationalization is a phenomenon influenced by firm specific and environmental factors. However, the international entrepreneurship literature has recently attributed to entrepreneur manager a prominent role in the internationalization decisions. Combining economic and...
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| Main Authors: | , |
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| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
The Bucharest University of Economic Studies Publishing House
2017-10-01
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| Colecção: | Journal of Emerging Trends in Marketing and Management |
| Assuntos: | |
| Acesso em linha: | http://www.etimm.ase.ro/RePEc/aes/jetimm/2017/ETIMM_V01_2017_104.pdf |
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