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Confucius Institute at Universitas Al Azhar, Jakarta The unseen power of China
China’s soft power is a difficult concept to measure if the Confucius Institute is the only source relied on. Joseph Nye’s concept of soft power puts a strong emphasis on “the power of attraction” as a tool to persuade or “to shape the preferences of others” in the worlds of business and politics. T...
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| Autor principal: | |
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| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
University of Indonesia
2017-04-01
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| Colecção: | Wacana: Journal of the Humanities of Indonesia |
| Assuntos: | |
| Acesso em linha: | http://wacana.ui.ac.id/index.php/wjhi/article/view/576 |
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