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Sharing Economy and Sustainability Logic: Analyzing the Use of Shared Bikes

A sustainability-oriented logic is required in order to change the consumerist logic of the society. This is possible by changing the beliefs and values shared among stakeholders regarding their behaviors. The institutional logic of sustainability (ILS) concept emerges in response to this need. In t...

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Autori principali: Suzenny T. Rechene, Minelle E. Silva, Simone A. P. Campos
Natura: Artigo
Lingua:Inglês
Pubblicazione: Associação Nacional de Pós-Graduação e Pesquisa em Administração (ANPAD) 2018-08-01
Serie:BAR: Brazilian Administration Review
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Accesso online:http://www.scielo.br/pdf/bar/v15n3/1807-7692-bar-15-03-e180026.pdf
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