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Measuring Food Safety Preferences: Identifying Consumer Segments
Conjoint analysis was used to estimate individual preference functions for food safety attributes. Consumer segments were constructed by using cluster analysis to form groups which were homogeneous with respect to preferences regarding food safety. Although substantial differences existed among the...
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| Main Authors: | , |
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| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
Western Agricultural Economics Association
1993-12-01
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| Colecção: | Journal of Agricultural and Resource Economics |
| Assuntos: | |
| Acesso em linha: | https://ageconsearch.umn.edu/record/30960 |
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