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Low-Order Webpage Layout in Online Shopping Facilitates Purchase Decisions: Evidence from Event-Related Potentials
Qian Shang, 1 Jia Jin, 2 Guanxiong Pei, 3 Cuicui Wang, 4 Xiaoyi Wang, 5 Junping Qiu 6 1School of Management, Hangzhou Dianzi University, Hangzhou, People’s Republic of China; 2Business School, Ningbo University, Ningbo, People’s Republic of China; 3Zhejiang Lab, Hangzhou, Peop...
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| Главные авторы: | , , , , , |
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| Формат: | Artigo |
| Язык: | Inglês |
| Опубликовано: |
Dove Medical Press
2020-01-01
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| Серии: | Psychology Research and Behavior Management |
| Предметы: | |
| Online-ссылка: | https://www.dovepress.com/low-order-webpage-layout-in-online-shopping-facilitates-purchase-decis-peer-reviewed-article-PRBM |
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