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IT LONG TAIL STRATEGY FOR SOFTWARE PACKAGE COMPANY

Long Tail Strategy is a business strategy which explains that the total revenue from the sale of non-popular products may exceed the total income from popular products. This may happen since generally there is only a small number of popular products, which is in great demand, while there are many of...

पूर्ण विवरण

में बचाया:
ग्रंथसूची विवरण
मुख्य लेखकों: Andreas Winata, Lydia Theodore, Hoga Saragih
स्वरूप: Artigo
भाषा:Inglês
प्रकाशित: Bina Nusantara University 2010-10-01
श्रृंखला:CommIT Journal
ऑनलाइन पहुंच:https://journal.binus.ac.id/index.php/commit/article/view/546
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