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IT LONG TAIL STRATEGY FOR SOFTWARE PACKAGE COMPANY
Long Tail Strategy is a business strategy which explains that the total revenue from the sale of non-popular products may exceed the total income from popular products. This may happen since generally there is only a small number of popular products, which is in great demand, while there are many of...
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| Main Authors: | , , |
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| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
Bina Nusantara University
2010-10-01
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| Colecção: | CommIT Journal |
| Acesso em linha: | https://journal.binus.ac.id/index.php/commit/article/view/546 |
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