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Brazilian Multinationals ́ Competences: Impacts of a “Tug of War” Between Cultural Legacies and Global Mindedness

This study investigates the simultaneous influences of culture and global mindedness on the foreign subsidiaries of Brazilian multinationals (B rMNs). Because the ability to develop competences abroad is critical for emerging multina tionals competitiveness, we prop...

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Detalhes bibliográficos
Main Authors: Germano Glufke Reis, Maria Tereza Leme Fleury, Afonso Carlos Corrêa Fleury, Felipe Zambaldi
Formato: Artigo
Idioma:Inglês
Publicado em: FUCAPE Business School 2015-01-01
Colecção:BBR: Brazilian Business Review
Assuntos:
Acesso em linha:http://www.redalyc.org/articulo.oa?id=123035864003
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